Cedar Valley ASCENT

Cedar Valley ASCENT

Cedar Valley ASCENT Brochure Design

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Brochure

Case Study Details

The Problem

Cedar Valley ASCENT is a multi-location healthcare organization with seven clinics across Northeast Iowa. Their team offers a wide range of specialized services including ENT, allergy treatments, sleep apnea care, skin cancer diagnosis and treatment and hearing solutions. As part of a recent rebranding effort, Cedar Valley ASCENT needed a high-quality brochure booklet to unify their brand, inform patients and showcase the breadth of their care.

With such a broad scope of services and multiple locations, Cedar Valley ASCENT needed a brochure that was both comprehensive and easy to navigate. They also wanted to feature their lead physician, Dr. Kenny D. Rodriguez, and ensure the booklet reflected their new visual identity.

Market: Medical
Project: Print Design, Brand Integration, Patient Education Content
Start Date: May 2024
End Date: July 2024

Services Provided

Here are some of the main services Impact Marketing provided for the campaign.

We combine your goals and objectives with our knowledge and experience to create a specific plan of attack for your online strategy. At Impact, we believe that your campaign should be the focalized center of your brand.

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Print Design

Brand Integration

Patient Education Content

Brochure Printing

Project Details

Our Process

Every Campaign has its trial to success. Learn about how we conquered ours with thorough research and strategy.

Content Organization & Development: We worked closely with the ASCENT team to break down their complex medical services into approachable, easy-to-understand sections. The brochure educates patients on common conditions, symptoms and available treatments in clear, accessible language.
Visual Design & Brand Alignment: Using their newly developed brand guidelines, we designed a cohesive and professional layout that reflected Cedar Valley ASCENT’s updated identity. The final product felt unified, clean and modern, matching the high standards of their care.
Location & Provider Spotlight: We dedicated space to highlight all seven clinic locations and featured Dr. Kenny D. Rodriguez prominently, reinforcing trust and credibility with patients.

The Results

Improved Patient Communication: The booklet became an effective educational tool, helping patients better understand their symptoms and available treatments.
Enhanced Brand Consistency: With the updated visual identity, the brochure reinforced ASCENT’s rebrand across all locations.
Versatile Marketing Asset: The booklet served not only in clinics but also at outreach events and referral offices, representing the full scope of the organization in a single, hand-held piece.

The Conclusion

The Cedar Valley ASCENT brochure booklet was more than just a marketing piece; it was a patient-friendly, brand-aligned tool that captured the heart of their mission: to provide innovative, compassionate care across Northeast Iowa. We’re proud to help them tell their story and support their patients in every community they serve.